About Us
The only constant thing in this world is "CHANGE". No other field describes this fact better then the Fashion World. Anything and everything can be in vogue, but the challenge lies in understanding how long will it last.

Step into the world of ETHNIC, a brand that dictates style. Be in Blazer, Sherwani, Suits, Indo Western, Jodhpuri, Rajwadi Dulha Collection and Xclusive Dulha Collection. Shubham Ethnic., the marketers of ETHNIC have created a niche in producing garments that are 100% cotton, blended and pure silk fabrics from quality mills across the world over. The ultimate outcome of intricate Zardozi & Aariworks is the result of perfect blend of advanced technology, articulate craftsmanship and constant innovation.

This exclusive ensemble is now available at large departmental stores as well as the smallest retail outlets spread across the globe. So go ahead, join the league of fashionistas and trendsetters!!!